Presentation Skills Training CD-ROM
Effective Presentations: Essentials of Persuasion
In Effective Presentations: Essentials of Persuasion, you will learn guidelines for ethical persuasion, the goals of persuasion, and how to encourage your audience to act in support of your policy. In addition, you
will learn how to organize a persuasive presentation, how to enhance your credibility, and how to use reasoning and emotional appeals to persuade your audience.
Learn To:
Complete audience analysis.
Use three types of persuasive proposition.
Organize your persuasive presentation using three major sections.
Accomplish three goals when presenting a conclusion.
Use five types of reasoning to persuade an audience.
Content Emphasis: Skills-Based
Audience: Managers and employees who want to gain the knowledge and skills needed to give persuasive presentations.
Total Learning Time: 2 - 4 Hour(s)
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Product
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CODE
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Price
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Order
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Effective Presentations: Essentials of Persuasion
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ng45017
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$110
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Presentation Skills Training CD-ROM Course Contents
Unit 1: Background Information
Duration: 0.5 - 1 Hour(s)
Describe the challenge of persuasion.
Apply two guidelines for using persuasion ethically.
Simulation Overview: In this simulation, you will meet with Greg Baldwin, one of Icon's Product Managers, to discuss persuasion and its role in giving effective presentations.
Through your questions, you will learn about the challenges of using persuasion and how to persuade an audience ethically.
Unit 2: Preparing to Persuade
Duration: 0.5 - 1 Hour(s)
Complete audience analysis.
Apply two goals of persuasion.
Identify the five categories in Maslow's hierarchy of needs.
Use three types of persuasive proposition.
Use steps to encourage the audience to act in support of your policy.
Simulation Overview: In this simulation, you will meet with David Morris, one of the
Engineers who designed Icon's Worldwide Network Solution, and Donna Albert, an Account Executive responsible for international sales. You will assist them with planning
a presentation to introduce the IWNS at the International Exhibition. Icon's research shows that the majority of companies attending the International Exhibition are
multinational corporations with large operational structures.
Unit 3: Organizing a Persuasive Presentation
Duration: 0.5 - 1 Hour(s)
Organize your persuasive presentation using three major sections.
Accomplish four essential goals when presenting an introduction.
Organize presentations according to seven possible goals.
Accomplish three goals when presenting a conclusion.
Simulation Overview: In this simulation, you will meet with Marcus Robinson, one of
Icon's Information Service Editors, to discuss how to organize a persuasive presentation. By completing several exercises, you will learn the main functions of a presentation's
introduction, the various ways to organize the body of a presentation, and the correct way to conclude a presentation.
Unit 4: Methods of Persuasion
Duration: 0.5 - 1 Hour(s)
Identify three presentation elements that influence audience members.
Use five types of reasoning to persuade an audience.
Enhance your credibility using four techniques.
Use emotional appeals to persuade an audience.
Simulation Overview: In this simulation, you will meet with Pam Armstrong, Icon's
Knowledge Manager, to discuss the various methods of persuasion. By completing several exercises, you will learn ways to build credibility as a presenter, how to recognize
the types of reasoning, and how to use emotional appeals in presentations.
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